What's Wrong with Multi-Level Marketing?
Provides an in-depth analysis of MLM and areas to be avoided. Includes links to
anti-MLM research and information.

  • What's Wrong With Multi-Level Marketing? a.k.a

  • 'Probably a multi-level marketing (MLM) organization, ' you think

  • Marketing innovations are not rare in the modern world, as evidenced by the success of Wal-Mart, which found a more efficient and profitable way to distribute goods and services than the status quo, providing lasting value to stockholders, employees, distributors, and consumers

  • But how exactly does this happen, and must it always? Doomed by Design? The first question is this: Is any company choosing this marketing strategy destined to fail, to degenerate into an exploitative venture, regardless of how good the product is? To see this clearly we must go through an, otherwise, obvious and elementary discussion of how any business must be careful not to overhire, overextend, or oversupply a market

  • the Real World The basic question that needs to be asked is this: If this product or service is so great, then why isn't it being sold through the customary marketing system that has served human society for thousands of years? Why does it need to resort to a 'special marketing' scheme like an MLM? Why does everyone need to be so inexperienced at marketing this! Is the product just a thin cover for what is really a pyramid scheme of exploiting others? But more on that later

    Skeptic's Dictionary: multi-level marketing
    Encyclopedia-type article about multi-level marketing.

  • Robert Todd Carroll new multi-level marketing (a.k.a

  • network marketing & referral marketing) The idea behind multi-level marketing (MLM) is simple

  • Multi-level marketing is system of marketing which puts more emphasis upon the recruiting of distributors than on the selling of products

  • The reason MLM schemes cannot succeed is because MLM marketing is, in essence, a legal scheme

    Skeptic's Dictionary: Amway (Quixtar)
    Encyclopedia-type article about Amway.

  • Carroll Amway® (® ) () ( ) Amway is the largest multi-level marketing ) organization in the world

  • Multilevel Marketing: a Lawyer Looks at Amway, Shaklee, and Other Direct Sales Organizations (Grand Rapids, Mich.: Baker Book House, 1984)

    Multilevel Marketing Plans
    Tips from the Federal Trade Commission regarding MLMs.

  • Multilevel Marketing Plans Produced in cooperation with the North American Securities Administrators Association M ultilevel marketing plans, also known as "network" or "matrix" marketing, are a way of selling goods or services through distributors

  • Multilevel marketing plans usually promise to pay commissions through two or more levels of recruits, known as the distributor's "downline." If a plan offers to pay commissions for recruiting new distributors, watch out! Most states outlaw this practice, which is known as "pyramiding." State laws against pyramiding say that a multilevel marketing plan should only pay commissions for retail sales of goods or services, not for recruiting new distributors

  • The Federal Trade Commission cannot tell you whether a particular multilevel marketing plan is legal

  • The FTC enters Internet, telemarketing, identity theft and other fraud-related complaints into , a secure, online database available to hundreds of civil and criminal law enforcement agencies in the U.S


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    Bigsmart Pyramid Promoters Settle FTC Charges
    Federal Trade Commission press release announces that Darrin Epps and Edward
    Lamont are barred for life from participating in multi-level marketing schemes.

  • For Release : August 9, 2001 Bigsmart Pyramid Promoters Settle FTC Charges Two Promoters Barred for Life from Future Multi-Level Marketing Plans Three operators of an Internet-based business opportunity that promised easy income for investors in an Internet shopping mall network have agreed to settle Federal Trade Commission charges that their scheme was an illegal pyramid operation

  • The settlement permanently bars two of the promoters, Darrin Epps and Edward Lamont, from participating in multi-level marketing schemes

  • A third defendant, Richard Slaback, is barred from participation in multi-level marketing schemes for seven years

  • Slaback also is barred from participating in any multi-level marketing enterprise for seven years

  • Because of the egregiousness of their recruiting practices in this case and their prior involvement with unlawful multi-level marketers, however, the orders bar Epps and Lamont from participating in any multi-level marketing enterprise for life

  • The FTC enters Internet, telemarketing and other fraud-related complaints into Consumer Sentinel, a secure, online database available to hundreds of civil and criminal law enforcement agencies worldwide

    Cagey Consumer: Multi-level marketing
    Analysis and debunking of Multi-Level Marketing as an industry as well as scrutiny
    of a number of specific MLMs and complaints generated about them.

  • Multi-Level Marketing Glossary Everybody throws money in the air & picks up what they can How to analyze MLM programs Silly Statements About Multi-Level Marketing The truth about 'spillover' The Cult Connection Specific MLM's How to Become an Extremely Unhappy Distributor Amway The one and only Amway! The Usual Question: MLM or Pyramid Scheme? Achieve personal happiness and get rich too? New Model for the MLM Industry Credit cards for everyone! Multilevel Madness? Read about the lawsuit against this MLM $4000/month, No Experience Needed! Yet Another Pyramid Scheme Personal Experiences [Wayback archive] Real gold, all for you! More coupons to buy! Never work for a paycheck again! In Memoriam The Internet leader in expensive, useless home pages

    MLM Survivor
    News, lawsuits, personal experiences, and information.

    The Mirage of Multilevel Marketing
    Article by Stephen Barrett, MD, on bogus health products.

  • ||| t The Mirage of Multilevel Marketing Stephen Barrett, M.D

  • Multilevel marketing (also called network marketing) is a form of direct sales in which independent distributors sell products, usually in their customers' home or by telephone

  • In July 1999, the National Association of Attorneys General announced that complaints about multilevel marketing and pyramid schemes were tenth on their list of consumer complaints

  • Amway's 1998 "Business Review" tabulates figures gathered from April 1994 through March 1995 from distributors who attempted to make a retail sale, presented the Sales and Marketing Plan, received bonus money, or attended a company or distributor meeting in the month surveyed

  • The report also notes that "approximately 41% of all distributors of record were found to be active." Dubious Health Claims More than a hundred multilevel companies are marketing health-related products

  • Dubious Promotions During the past 15 years, I have collected information on more than 100 multilevel companies marketing health products

  • Here are some examples of improper marketing activities: Body Wise International, of Carlsbad, California, markets "fitness" products and weight-management products

  • Benefits

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    Metroactive News & Issues | Multilevel Marketing
    Online article by Ami Shen Lee exposes the pitfalls of multilevel marketing.

  • [ | ] Shaking the Money Tree Illustration by Winston Smith From Amway to Equinox, multilevel marketing schemes have won 7 million devotees on the promise of unlimited wealth and freedom

  • By M Y EXPERIENCE with multilevel marketing began with Mark, the classified sales rep in a small newspaper office where I once worked

  • My next approach was to question the fundamental premise of multilevel marketing, the sketchy business of selling not a product, but a dream

  • What about the ? Does anyone pay attention to what the distributors are selling? Multilevel marketing opponents tell all

  • Multilevel Madness M ULTILEVEL marketing, according to practitioners, is poised to take over the world

  • According to their predictions, multilevel, or network, marketing will emerge as the dominant marketing system as the dinosaur called corporate America (the 'real' pyramid scheme) runs out of prey

  • Multilevel marketing companies, or MLMs, as they are called in industry parlance, operate under their own set of guidelines

  • But in a multilevel marketing company, to make the big bucks, distributors must also recruit others into their distribution network, or 'downline, ' and receive commissions on the wholesale sale of product to members of their downline

    Amway; Multi Level Marketing

  • Multi Level Marketing

    Amway; Vanilla. Multi Level Marketing. Piramidespel-firmas

  • Multi Level Marketing


    MLM Network Marketing Resources by Online MLM .com
    Directory of network marketing and direct sales companies.

  • Google Ads Navigate Success MLM Network Marketing Resources by Online MLM .com Welcomes - Guest Visit our Network Marketing Directory 'It Seems Incredible That You Can Sit Home And Recruit downline 24 Hours A Day by Marketing on the Internet' Marketing your network Marketing opportunity used to be all about going to meetings, making cold calls, approaching strangers, and makings lists of your friends

  • You can sit at home, put in place automated marketing tools, and get sales and downline all from the internet

  • Please do it now: Software to start your own network marketing company and software for downline tracking

  • Network Marketing Directory There are many hundreds to choose from in our directory

  • Information can be found in our Directory about almost every network marketing (MLM) and direct sales company that exists

  • Be a member of and Advertise your opportunity to targeted prospects Free MLM Marketing Articles Galore Loads of information and tips to help your marketing Suggest An MLM Company If a network marketing company is not in our directory you can let us know all about it

  • Network Marketing ( MLM ) Discussion Forums Join in all the discussion and talk about Network Marketing, Multilevel Marketing ( MLM ) and Direct sales

    Work at Home Overload
    Investigative report in which the author finds that Herbalife is responsible for
    numerous signs touting MLM schemes that have been placed around Sacramento.

  • My primary finding was that 'work from home' signs, 'Have a Computer?' signs, and 'Lose 30lbs in 30 days!' are all from ONE company, a multi-level marketing company called herbalife

  • , This report also applies to Herbalife marketing organizations, such as: Austin Alliance (Texas, USA) (Canada) WorkFromHome System International Income Systems AES International Dare to Succeed is my personal site, where I usually feature wacky adventures like "trophy night", "free milk night", "science club", "how much is inside", and stories about pranks around Sacramento

    Jenkon, Inc.
    Software and related services provided to companies in the direct selling and
    network marketing industries.

  • jenkon031212 Jenkon supplies lineage management tools and compensation plan management software and services to direct selling, MLM and network marketing companies

  • MLM Start Ups You need solutions as powerful and reliable as the ones large, multi-level marketing businesses use...but at a price you can afford

  • jenkon031212 Jenkon supplies lineage management tools and compensation plan management software and services to direct selling, MLM and network marketing companies

    Canadian Direct Selling, Network Marketing, Party Plan, and Multi ...
    A Canadian law firm for companies, partnerships, and individuals wishing to carry
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  • “ In the future, the accused will not be able to resort to the defence of due diligence unless and until new and better testing is conducted with results that clearly support such representations.„ DELONG J., Alberta Provincial Court About Cory Lewis Cory Lewis has been practicing Canadian direct selling, network marketing, multi-level marketing and party plan in Canada since 1997 after practicing in more general commercial areas such as contracts, corporations, and real estate law since 1986

  • If you operate a direct selling, network marketing, multi-level marketing or party plan company and require assistance operating in Canada, contact Cory Lewis during ordinary North American (central daylight or central standard time) office hours at telephone number (204) 222-6656

  • - Red River College, 1995 Preferred Area of Practice: Canadian multilevel marketing and direct selling law and related areas Post Secondary Teaching: : Negotiation Theory & Practice, Legal Systems & Alternaive Dispute Resolution Assiniboine College: Commercial Law, Personal Selling, Human Resource Management Laurentian University: Property Law, Commercial Law Certified General Accountants Association: Commercial Law Memberships: Other Accomplishments: Provision of legal advice regarding international law, multijurisdictional business organization, multi-level marketing, direct selling, corporate, and commercial law and since 1986 - Pyramid Schemes
    Explanations, warnings and links to related articles published by US government

  • The fraudsters behind a pyramid scheme may go to great lengths to make the program look like a legitimate multi-level marketing program

  • The chart below shows how pyramid schemes can become impossible to sustain: For more information about pyramid schemes and fraudulent multi-level marketing programs, please visit the Federal Trade Commission’s website and read their brochures entitled, and

    Amway Corporation
    International Amway site.

    Legal information for direct selling, multi-level, and network marketing.

  • The Definitive Legal Resource for Direct Selling, Multilevel, and Network Marketing Companies News & Events

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    Visual Flex, Software for Network Marketing, Multi Level Marketing ...
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  • Visual Flex, Back Office MLM Software for Network Marketing and Direct Selling Businesses - SHIP YOUR PRODUCT - PAY YOUR COMMISSIONS - GROW YOUR BUSINESS And do it in record time with Visual Flex software

  • Looking for Network Marketing - MLM Software that is both powerful and affordable? Visual Flex is the perfect MLM software solution for both growing startups and the large companies


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